Visual content does exceedingly well on Facebook. In fact, posts with images typically receive 2.3x more engagement than those without and Facebook is now ranking Live Video higher in people’s news feeds. We will talk about Live Video in a couple of days.
Yesterday I told you all about the procedure to posting a link and that an image usually goes along with it. But there is a difference between posting a single image, with no link, to your newsfeed and posting a link to a website that includes an image to your newsfeed.
And that is what we are going to cover today…..images with no links.
The ideal size you want an image to be, if you are posting to Facebook, with no link is 470 x 470 pixels. For example, if you like to post image quotes, Canva, is a free tool you can use to design gorgeous image quotes like this……
When you go to Canva, use the Custom Dimension option as shown here…..
470 x 470 images that you put on your Facebook Page will display on mobile at 626 x 840 so if you want it perfected for mobile and are not as concerned how it appears on a desktop then you will want to size your image at 626 pixels wide and 840 pixels tall.
If, perhaps, you want to upload multiple images to your timeline, the ideal image size is 504 x 504. Now, most people just want to upload a bunch of images and not worry about having to size all of them. One thing to keep in mind is that Facebook will never crop your image, they will scale down the size to fit to the dimensions. If your image is a rectangle or very tall it may scale with white space and be really hard to see so knowing the ideal dimensions helps.
The Facebook Photo Carousel option is very cool. Let’s say you have a blog post that you’ve written and you want to post it to your Facebook Page. By using the Photo Carousel option, Facebook will pull all the images in that post when you insert the link.
Most links you share on Facebook will automatically show the main image which is 1200 x 628 for a link post with an image. However, since carousel images are square, Facebook will crop out the center of the image. If the original image gets cut off in a way that doesn’t make sense, you may need to remove the image that populates, and upload a square one. It’s recommended that you size carousel images at 600 x 600 pixels.
As you can see in this photo carousel example, the first image from this post is sized perfect but the next image from the post is cut off.
You will also notice that if you hover over the image you will see a link icon. If you click on this icon you will be able to change the URL.
You can also click the plus sign to add more images as well as drag and drop to change the order of the images. Here is how you use the Carousel Feature to post to your Facebook Page timeline:
“Enter or paste the link for the website you want to direct people to into the Status update window
- Images will be automatically pulled from your website, appearing as different panels in your post. Click the X in the upper right corner of any of the automatically uploaded images if you don’t want that image to appear.
- If images don’t automatically appear, click the large plus sign at the bottom of the composer window to add an image from your computer. Repeat this process to add new images to your post.
- The best size for carousel images is 600 x 600
- Click the text in order to make any changes or edits to the copy appearing under the images in your ad
- Add copy at the top of the post
- Click Publish. The post will now appear on your Page.”
So there you have it. If you’re following along on your own Facebook Page, you’re probably wondering what to do with the next two options “Create Slideshow” and “Create Canvas”. Those options are Facebook’s way of making people like me into videographers! So we will start with this tomorrow!
See you then!